Versant Media Group Acquires Minority Stake in Micro Drama App GammaTime

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Versant Media Group has acquired a minority stake in micro drama streaming platform GammaTime as part of the company’s Series A funding round, strengthening its position in the fast-growing short-form content sector.

While the financial terms of the investment were not disclosed, the agreement will see GammaTime collaborate with Versant on the development of original projects using selected entertainment intellectual property (IP) and creative resources from the media company.

The partnership is expected to focus primarily on creating vertical-format scripted series and expanding GammaTime’s slate of original productions, though this agreement strictly excludes content from Versant’s news brands, including CNBC and MSNBC.

Founded by former Miramax executive Bill Block and former Google Gaming executive Slava Mudrykh, GammaTime launched in 2025 and has since produced original micro dramas across various genres such as romance, true crime, and fantasy, while also securing access to archival material from the National Enquirer for future projects.

This strategic move follows GammaTime’s $14 million seed funding round completed in 2025, which attracted backing from prominent investors and funds including Alexis Ohanian, Kim Kardashian, Kris Jenner, Traverse Ventures, vgames, and Pitango. Driven by surging interest from advertisers and content platforms, mobile-first micro dramas have emerged as one of the fastest-growing segments of the media industry, with analysts at Omdia estimating that the global micro drama market could generate up to $11 billion in revenue by the end of 2026.

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