SPI International is accelerating the European rollout of its streaming platform FilmBox+, strengthening its footprint in Southeast Europe through a strategic distribution partnership with A1 Group.
Following SPI International’s established presence in key Central European markets including Poland, Hungary and Romania, FilmBox+ has now officially launched in Bulgaria and Serbia, marking a significant step in the platform’s regional growth strategy.
The expansion forms part of a broader agreement signed with A1 Group in June 2025, covering both the distribution of SPI’s linear TV channels and the integration of FilmBox+ across A1’s telecommunications ecosystem. Under the deal, A1 serves as a primary technology and distribution partner, ensuring streamlined access and seamless user experience across its markets.
The next phase of the rollout will see FilmBox+ launch in North Macedonia in March, followed by Slovenia and Croatia in the coming months. The multi-market expansion reinforces SPI International’s ambition to position FilmBox+ as a leading SVOD service in Central and Southeast Europe, leveraging telco partnerships to scale subscriber growth and enhance digital accessibility.
This latest move represents another milestone in the evolution of SPI’s flagship streaming product, underscoring the company’s long-term commitment to regional expansion and platform-driven content distribution.
“Our partnership with A1 Group is a testament to SPI’s commitment to delivering premium entertainment experiences to global audiences. With FilmBox+, we offer a rich content library that resonates with diverse audiences. As our flagship digital product, FilmBox+ is designed to provide seamless access to high-quality content anytime, anywhere, ensuring an intuitive and engaging viewing experience.” – said Erwan Luherne, Managing Director at SPI International.
FilmBox+ is a streaming service full of entertainment with on-demand viewing. It complements SPI’s linear TV channels, including FilmBox and DIZI, among others, with a continually expanding library of Korean series and Turkish dramas, films, documentaries, and thematic content. The platform offers hundreds of titles curated for every mood, fully localized in local languages.
FilmBox+ ensures rich and engaging viewing experience for every audience segment, offering easy access, intuitive navigation and satisfactory content search results at an affordable price. The service supports up to five user profiles and simultaneous streaming on three devices. It also includes parental control features and is accessible via www.filmboxplus.com, mobile apps, and Smart TVs.
