Dubai International Content Market (DICM) 2025: Full Agenda

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A key marketplace for the MENA region, Dubai International Content Market (DICM) 2025 will take place on November 4–5 at Madinat Jumeirah – Arena, gathering executives, buyers, and creators from across the content ecosystem.

Episode is once again proud to serve as an official media partner of the event.

Across two days, DICM 2025 will feature a focused program of keynotes, panels, showcases and pitching sessions spotlighting the latest shifts in audience demand, streaming behavior and global storytelling trends.

DICM 2025 – Day 1:

09:30 | Keynote – Unlocking Sports ROI: An 8-Step Demand-Driven Framework
Amit Devani | Global VP, Partner Insights

10:00 | DICM Talks – Ramadan and Beyond: The Year-Round Content Formula for Success
Bilal Dayani | CEO · Ali Ghamlouch | Co-Founder, Whitebee Media
Moderator: Sarah Btaddini | Managing Director

11:00 | DICM Talks – Inside the Mind of a Commissioner: Trends, Needs and Deal-Making
Tariq Al Ibrahim | Director
Moderator: Badih Fattouh | Founder & CEO

12:00 | Welcome Speech
12:30 | Globo Showcase – Rodrigo Nascimento | Head of International Sales
13:00 | Lunch & Networking

14:00 | DICM Talks – Stories in Seconds: How Micro-Drama and Social Platforms Are Redefining Storytelling
Tony Saab | Founder · Cassandra Yang | CEO · Oumaima Fatih | Growth Manager · Timothy Oh | General Manager, Southeast Asia
Moderator: Maria Rua Aguete | Head of Media & Entertainment

15:00 | DICM Talks – Reality Meets Reel: The Evolving Power of Docuseries in Global Content
Fabio Etienne-Tinchant | VP Sales · Ihab Hammoud | Chairman/Owner · Madonna Khafaja | Co-Founder & MD, Whitebee Media
Moderator: Michel Zreik | Creative Producer & Formats Adviser

16:00 | Bridging Worlds: How MENA Productions Are Going Global – by Fabric
Federico Eberhardt | Global Sales Manager

DICM

16:30 | Spotlight Stories: The DICM 2025 Pitching Challenge

DICM 2025 – Day 2:

10:00 | Learnings from Ramadan: Shifts in Media and Streaming Behavior – by IPSOS
Reem Kassem | Research Manager

10:30 | Screening by UNICO

11:00 | DICM Talks – Why Global Markets Should Pay Attention to Arabic Cinema
Hussein Fakhri | CCO & Executive Producer · Ali F. Mostafa | Filmmaker · Mohamed Hefzy | Founding Director, Film Clinic · Gianluca Chakra | CEO
Moderator: Zeina Merheb | Head of AV

12:00 | In Conversation with Mazen Laham – Formats Unplugged: Local Originals vs. Global Hits
Mazen Laham | Owner & Managing Director
Moderator: Heba Korayem | Founder

12:30 | From Region to Resonance: MENA’s Next Creative Wave
Amit Devani | Global VP, Partner Insights· Rasha Audi | Media Research & Insights Lead

14:00 | DICM Talks – Women Shaping the Future of MENA Content
Elzahraa Essam | Co-Founder · Mariam Al Serkal | Founder · Fatiha Bensalem | Director – e& life · Buthaina Bin Hader | Head of Majid Kids
Moderator: Aya Hammad | Marketing, PR & Digital Manager

15:00 | DICM Talks – Beyond Hollywood: The Rise of New Content Capitals Worldwide
Boris Khanchalyan | Deputy General Director · Ziad Kebbi | Founder · Vinod Johri | Sales Director · Manjyot Sandhu | CEO & Co-Founder
Moderator: Rana Jerdak | Acquisition & Planning Supervisor

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