Global Agency proudly presents the World Premiere of its newest original format, The Mashup, at the Realscreen Summit in Miami. The exclusive screening will take place on Tuesday, February 3, from 10:30 at the Chopin Room.
The Mashup is a thrilling new music competition where duos merge two contrasting songs into one unforgettable live performance, blending genres, eras, and styles in bold and unexpected ways A genre wheel twist pushes contestants’ versatility and creativity to the limit, while a dynamic, interactive stage visually reflects whether the musical fusion truly comes together. The journey culminates in a high-energy solo showdown with celebrity partners for the ultimate prize.
Izzet Pinto, Creator of the Show and the CEO of Global Agency, said: “This is the project I have believed in the most since the day I founded the company. I am incredibly excited to unveil its world premiere in Miami. The TV industry has been looking for a strong, fresh music talent format for a long time, and I truly believe the timing is exactly right.
Our first objective is to produce the format in USA with a major studio and one of the leading broadcast networks, followed by a broader international expansion, starting with Europe. I strongly believe this format will become a major global franchise, whoever comes on board early will win big. I see The Mashup as our masterpiece.”
