Hande Erçel ‘s Business Deal Was Canceled After the Atatürk Crisis

Editör
Editör
3 Min Read

The tension between the Saudi Arabian authorities and Turkish football clubs has drawn the reaction of many celebrities, including Hande Erçel.

The scheduled Turkish Super Cup match between Fenerbahçe and Galatasaray in Riyadh, the capital of Saudi Arabia, was postponed after Saudi authorities refused to allow players wearing Atatürk t-shirts and banners to take the field. The issue gained traction on social media, with prominent figures from the entertainment industry making a series of posts in support of the shared value of Mustafa Kemal Atatürk.

Through various social media platforms, many Turkish artists showed their support, including actors and actresses such as Burak Özçivit, Aras Bulut İynemli, Hazal Kaya, Hande Erçel, Demet Özdemir and famous musicians such as Tarkan, Gökhan Özoğuz and Hayko Cepkin.

“No room for debate, that’s it!” Hazal Kaya expressed her stance on the issue via an Instagram story. While Demet Özdemir, the lead actress of the series Farah, shared a story on her Instagram account with an image of Mustafa Kemal Atatürk and the words “If you’re going to cry, let’s not play”. Cem Yılmaz chose to express his stance by adding the Turkish flag to both his Instagram and X accounts, while Şevval Sam posted on her X account: “Of course Atatürk.”

https://twitter.com/Aras_B_iynemli/status/1740782525956620639

Saudi Perfume Brand Terminates Contract with Hande Erçel

Hande Erçel’s Instagram story on the matter has led to complications in her business deal. Erçel, who had an endorsement deal with Saudi Arabian perfume brand Laverne, saw the company announce the termination of her contract after her post showing support.

Erçel shared a photo of Mustafa Kemal Atatürk on social media after the Super Cup match was postponed due to the crisis. Early that morning, Erçel shared an Atatürk image on her Instagram stories with the caption of “Your opinion is ours, our path is yours Ata’m [my Ata]”.

Hande Erçel

Saudi Company Laverne’s Statement

Following this post, the Saudi Arabian perfume brand Laverne, which was to host the match, announced the termination of its advertising agreement with Erçel. Following Erçel’s post, the Saudi company released a statement via its X account at 06:17 AM.

https://twitter.com/laverne/status/1740934989422662128

The Arabic statement on Laverne’s x account said: “The easiest decisions are those related to the homeland, and because the homeland is a red line, Laverne decides to terminate her promotional contract with Hande Erçel.”

Share This Article

Subscribe Newsletter

Be the first to know about our newest articles by subscribing to our newsletter!

I have read the Membership Agreement Privacy and Security Policy information, and i accept it.

Latest Interviews

Podcast

‘Squid Game’ Season 3: Exclusive Interviews with the Cast & Creator

I had the chance to preview Squid Game Season 3, which premieres today…

‘Squid Game’ Creator and Director Hwang Dong-hyuk on Season 3 – Exclusive Interview

Still holding the title of the most-watched series of all time on…

Lee Jung-jae & Lee Byung-hun on ‘Squid Game’ Season 3 – Exclusive Interview

We met with two key figures of Squid Game: Lee Jung-jae, who…

Park Gyu-young on ‘Squid Game’ Season 3 – Exclusive Interview

Before the premiere of Squid Game Season 3, I had the chance…

NATPE Budapest 2025: Inter Medya’s Hasret Özcan and Sinem Alışkan on Their Highlights

On NATPE Budapest 2025's third day, we got together with Hasret Özcan,…

Latest Articles

Video

Global Streamers Cut Scripted TV Orders by 24% in Early 2025: Ampere Analysis’ Report

According to Ampere Analysis’ report, in the first half of 2025, the…

Asian Productions Gain Ground in the U.S.A.: Fabric’s Latest Report

Fabric has just released a new report on the growing impact of…

Family Films Lead the Box Office: Report by Ampere Analysis

According to Family Films Fuel the Box Office: A Growing Power in…

Vince Gilligan’s New Series ‘Wycaro 339’ Coming to Apple TV+

Vince Gilligan, the creator behind iconic shows like Breaking Bad and Better…

TV and SVOD Series Get More Viewing Time on SVOD than Films: New Report by the European Audiovisual Observatory

According to a new report by the European Audiovisual Observatory, TV and…

Analysis: 2025 Box Office Trends in CEE and Global Markets

The analysis of box office data reveals that from January to early…

Popular Content

New Teaser Released for ‘Pluribus’, Upcoming Series from Breaking Bad Creator Vince Gilligan

The countdown is on for Pluribus, the upcoming Apple TV+ series from…

Editör
By Editör

Subscribe Newsletter

Be the first to know about our newest articles by subscribing to our newsletter!

I have read the Membership Agreement Privacy and Security Policy information, and i accept it.

Most Read

‘Stranger Things’ Creators Duffer Brothers Sign Four-Year Exclusive Deal With Paramount, Set Netflix Exit

The Duffer Brothers, the Emmy-nominated creators of Stranger Things, have signed an…

Editör
By Editör
The only destination for the world of series: Episode
Don't forget to read the new issue to stay updated on the latest developments!