Create London is set to host a cross-creative sector workshop run by Hat Trick and Charismatic.ai to help chart the direction for creators and AI, followed by a session designed to consider how generative AI is being used to supercharge the creator economy.
Charismatic.ai CEO and founder Guy Gadney and Hat Trick Lab development lead Jonny McCausland and development researcher Robyn Winfield-Smith will run the morning workshop and then feed into a wider afternoon panel conversation detailing how AI-powered tools and workflows can transform content creation.
Hosted by strategist and Charting Gen AI writer Graham Lovelace, the panel conversation will be rounded off by Christopher Kenna, founder and CEO of Diversity Media and Media Stream AI; Katharina Gellein Viken, TV showrunner and AI creative director at Metrotone Studios; and Damien Viel, chief digital and innovation officer at Banijay Entertainment. The session will also explore how the latest AI innovations can streamline production, boost creativity and optimise efficiency.
Create London is built to offer essential tips to thrive in the creator economy by going direct to audience without a commission.
Sessions will cover sport, gaming, branded and premium longform content and more, with industry leaders detailing strategies to build partnerships with brands, platforms and creators.
Speaking as Part of How Generative AI is Being Used to Supercharge the Creator Economy:
